MY ROLE:

Brand Identity / Brand Guidelines / Marketing Collateral

cardONE is a modern payment solutions company that needed a cohesive, updated brand identity to better communicate its reliability, technical capability, and customer-focused services. I refreshed the logo, established a new color system, and developed a comprehensive brand guide that strengthens consistency across every touchpoint. I also designed supporting marketing materials, including a sales flyer and tradeshow booth, to elevate their presence at industry events and reinforce their position in the competitive payments space.